Copywriting Services

Spark new relationships and sustain existing ones with our creative copywriting services. At Social Moves, we have a talented team of copywriters waiting to take your marketing campaigns to the next level.

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Copywriting Services

Whether you’re looking to pack your website with alluring copy or require regular copywriting for ongoing marketing campaigns, Social Moves can help. We’ve written long and short copy on a diverse range of subjects, and our freelance copywriting service can help you:

  •    Reach the right customers with clean and concise copy.
  •    Build authority with regular written content.
  •    Bring a marketing campaign to life.
  •    Position your business in the spotlight.
  •    Create a consistent tone of voice.

When used effectively, words can be incredibly powerful. Every single word we write for our clients is purposeful — not simply to fill a blank page. We help our clients’ reach their goals by communicating with their customers effectively, and we can do the same for you. Whether you require a freelance writer for a one-off job or a sizeable project, we’d love to hear from you.

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How can we help you spread your message?

How many websites have you visited looking for information that’s nowhere to be seen? It’s a shame because that should never be the case. People should be able to land on your website and instantly know what your company is about. We’ll help you populate your site with sharp content, using the right words in the right way. People don’t tend to stay on one page for too long, and today you have to be able to serve people the information they need quickly otherwise they’ll lose interest and head off somewhere else, perhaps to a competitor’s website.

For us, SEO copywriting is about finding a bliss balance between human targeted copy and SEO copy. It’s important to use the right words to convert visitors, but it’s equally as important to give search engines the information they need. It’s a bit of a catch-22 situation really. If you don’t include relevant keywords that Google, Bing and Yahoo understand, then your visitors may not be able to find you organically. That said, if you only focus on the SEO side of things, your visitors will not be struck by engaging content. With an expert understanding on search engine optimisaton, we’ll help you create the perfect mix.

How many times have you sent a story or information to a newspaper or magazine only to find it hasn’t made it to print? It’s easy to blame the editor, the receptionist or the kid on work experience who picked up the email, but the problem is more likely to be the way you structured the press release. Journalists need the information to be short, snappy and straight to the point. That’s not because they’re lazy, it’s because they don’t always have the time to dig out newsworthy information from hundreds of lengthy press releases. We can write yours as if we are the reporter at the news desk, meaning they can take what they need quickly and easily, significantly increasing your chances of making it to the top of the pile.

As important as it is to have a striking image in an advert or brochure, it can be just as crucial to have the right copy. Social Moves’ copywriters and designers have created a comprehensive range of brochures and adverts for magazines, speaking clearly and concisely to generate an interest in your products or services. Whether you want us to manage your complete print advertising campaign or produce a single brochure outlining your products and services, we can exceed your expectations.

One of the worst things you can do when writing a speech is overthinking it. You do have to trust your gut and write it as if you’re presenting it to your family or friends, otherwise you’ll struggle to read it with flowingly with conviction on the big day. We can help you produce a speech that people will remember, and we work very closely with you to craft it in a way that suits your presenting style and personality.

We know just how important it can be to have a second person check over your work before you can relax knowing it’s complete. Whenever we write copy, we always work as a team to eradicate any errors involving spelling, punctuation and grammar.

If you would like to produce an eBook that you can be proud of, and need a little (or a lot) of help along the way, Social Moves would love to help. We work closely with our clients to grasp a firm understanding on their eBook idea, combining their knowledge with our extensive research. We make it our job to become an expert in your given subject, producing an eBook that’s leaves your readers longing for more. Our complete eBook writing service includes a one-on-one brainstorming session, extensive research, formatting, writing and editing.



Social Media

We’ll continuously produce content that’s worth sharing to your followers.

Blog posts

We love spending time writing authoritative news and blog posts for our clients.


Our email newsletters are expertly crafted to be sharp and consise.

Our 5 Step Copywriting Process

It’s difficult to be a great copywriter if you’re a poor editor. We work as team during this stage, reading the copy over and over, looking at ways in which we can improve the copy in any way, shape or form. Then, 5 cups of coffee and several printouts later, we’ll send it over for you to read through.

It’s always nice to have the chance to run through a project with our clients right from the beginning. It means we can get a clear idea on what you need, and we usually do this over the phone, via video connection or in person (our preferred option). Depending on our schedule, we can usually offer to meet you at your place of work, your home or your favourite coffee shop 🙂

Once we’ve agreed the price, we carry out our homework to give the piece authority. This often means carrying out primary research (interviews and questionnaires) and secondary research (exploring information that’s been researched previously). Of course, in most cases our clients provide us with a lot of the information required to write the piece, meaning they get a much cheaper final price.

Funnily enough, the writing process doesn’t actually take that long. We’re pretty nifty with a keyboard and once we’ve carried out our research and planned out how we want to copy to be structured, we can get it typed up in no time.

We’re meticulous in nature; so we do have a very successful first time approval rate, but we crave honest feedback. If you have any amends whatsoever, let us know and we’ll be happy to make the changes. We always allow our customers two further sets of amends and edits (free of charge) after the first draft has been sent.